Omar Crutchley

Marketing. Markets. Meaning.

  • The Parable of the Sculptor and the Village

    The Parable of the Sculptor and the Village

    In a small village nestled between lush forests and steep mountains, there lived a young sculptor named Eli. Known for his exquisite craftsmanship, Eli spent his days chiseling away at blocks of marble, turning them into stunning sculptures that the villagers admired greatly. Despite the praise, Eli often found himself wrestling with doubt. Every compliment…

  • $500 to $5K FX Challenge

    $500 to $5K FX Challenge

    Unlike most people who make their resolutions and goals on the 1st of Jan every year, I like to set challenges on my birthday, which is today. I call them challenges rather than goals as it removes the feeling of dread that comes up when I haven’t progressed as much as I had imagined (for…

  • Apple Vision Pro – Is this confirmation that the Metaverse will be a success?

    Apple Vision Pro – Is this confirmation that the Metaverse will be a success?

    With the launch date of the Apple Vision Pro around the corner, it’s time to revisit one of the key buzz terms from 2020-2023. The Metaverse. By the end of this post, I’ll try to answer the following questions. Spoiler: I think so. Before continuing, let’s look at how Apple tends to go about their…

  • Investing using Mimetic Theory

    Investing using Mimetic Theory

    In his musings, the French philosopher Rene Girard stated that human desires are often shaped by observing others. This fundamental aspect of human nature, he argued, holds the key to understanding our preferences and wants. Delving into this concept, I found myself questioning whether my likes and desires were truly mine or if they were…

  • Beyond the FOMO: Potential Pitfalls of the Upcoming Crypto ETF Approval

    Beyond the FOMO: Potential Pitfalls of the Upcoming Crypto ETF Approval

    Everyone in crypto is excited about the upcoming ETF decision & many believe that the expected approvals will result in the start of a super cycle. It is easy to get caught up in the excitement & jump on the bandwagon. However, we need to take a step back and think independently. X (Twitter) is…